COMM4104 Public Communication
- 6 points
|Semester 2||UWA (Perth)||Multi-mode|
- Details for undergraduate courses
- Honours option in Communication and Media Studies [Bachelor of Arts (Honours)]
- This unit focuses on rhetoric and public communication. It has been designed to provide students with a strong grounding in rhetorical theory and enable them to understand the process and complexities of communicating in public relations, political speech, marketing, strategic and professional environments.
- Students are able to (1) master key elements of effective communication such as public speaking and rhetorical construction; (2) communicate effectively in a professional or creative environment; and (3) understand how meanings, values and identities are produced through the process of public communication.
- Typically this unit is assessed in the following ways: (1) presentation; (2) participation; and (3) project. Further information is available in the unit outline.
Supplementary assessment is not available in this unit.
- Unit Coordinator(s)
- Dr Tauel Harper
- Unit rules
- COMM7484 Honours Seminar 4 (Communication Studies)
- The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
- All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
- Books and other material wherever listed may be subject to change. Book lists relating to 'Preliminary reading', 'Recommended reading' and 'Textbooks' are, in most cases, available at the University Co-operative Bookshop (from early January) and appropriate administrative offices for students to consult. Where texts are listed in the unit description above, an asterisk (*) indicates that the book is available in paperback.