MGMT5601 Small Business Management
- 6 points
|Trimester 2||UWA (Perth)||Face to face|
- This unit concentrates on the management of small business and the aspects of coping with survival and growth of small and medium-sized businesses. Topics include the role of small business in the economy; starting a small business; management challenges of running a small business; critical stages of growth; alternative modes of growth; the small business conglomerate; advising small businesses; franchising; family businesses; succession problems and small business strategies. Aspects of entrepreneurship and new venture creation are considered only briefly as these are covered in detail in MGMT5608 Entrepreneurship and Innovation. Students relate case studies of Australian small businesses with theory and undertake a substantial practical assignment which can include interviews with owner-managers or a consulting assignment.
- Students are able to (1) conceptualise the approach required in advising small businesses, franchising, family businesses; (2) explain the role of small business in the economy; (3) explain the challenges management faces in running a small business; and (4) identify the critical stages of growth of small businesses.
- Typically this unit is assessed in the following ways: (1) individual research paper ; (2) group project; and (3) oral presentation. Further information is available in the unit outline.
Supplementary assessment is not available in this unit.
- Unit Coordinator(s)
- Winthrop Professor Tim Mazzarol
- Unit rules
- enrolment in the Master of Business Administration (coursework)
the Graduate Certificate in Entrepreneurship and Innovation;
approval from the Faculty of Business only, which will be determined with regard to relevant documented professional work experience.
- Contact hours
- lectures/seminars/workshops: up to 3 hours per week
- Unit Outline
- The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
- All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
- Books and other material wherever listed may be subject to change. Book lists relating to 'Preliminary reading', 'Recommended reading' and 'Textbooks' are, in most cases, available at the University Co-operative Bookshop (from early January) and appropriate administrative offices for students to consult. Where texts are listed in the unit description above, an asterisk (*) indicates that the book is available in paperback.