UWA Handbook 2017

Unit details

MGMT5608 Entrepreneurship and Innovation

Credit 6 points
  Offering
(see Timetable)
AvailabilityLocationMode
Trimester 1UWA (Perth)Face to face
Content This unit introduces students to the nature and characteristics of entrepreneurship and innovation and explores the interrelationship between the two within contemporary economies. The nature of enterprise behaviour and the characteristics of entrepreneurs in both large and small organisations are examined, as are the policy issues associated with encouraging enterprise and innovation within large organisations and the wider community.

Students examine their own propensity for enterprise and creativity, while exploring the nature and process of innovation. The fundamentals of opportunity recognition and screening of new venture ideas are examined from both a macro and micro perspective.
Outcomes Students are able to (1) explain the concepts and key theories relating to entrepreneurship and innovation; (2) apply frameworks to systematically identify, evaluate and exploit entrepreneurial opportunities; (3) present the potential of a specific entrepreneurial opportunity in a coherent and concise manner both orally and in writings; (4) identify and address the risks and problems arising while building a new business and pursuing innovation; and (5) identify the various types of innovation.
Assessment Typically this unit is assessed in the following ways: (1) assignments; (2) presentation; and (3) class participation and case discussions. Further information is available in the unit outline.

Supplementary assessment is not available in this unit.
Unit Coordinator(s) Professor Thierry Volery
Unit rules
Prerequisites: ACCT5602 Accounting or MKTG5550 Marketing Principles; and enrolment in one of the following courses: Master of Business Administration (coursework); Graduate Certificate in Entrepreneurship and Innovation; or approval from the Faculty of Business only, which will be determined with regard to relevant documented professional work experience.
Contact hours lectures/seminars/workshops: up to 3 hours per week
Unit Outlinehttp://www.unitoutlines.biz.uwa.edu.au/Units/MGMT5608/TRI-1/2017

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