Course Study Plan:
Master of Marketing (coursework) (41690)

Year 1

Semester 1
Semester 2

Year 2

Semester 1
Semester 2

* This unit is available in semester 1, semester 2. 
This study plan is without conversion credits (96 point course).  
1 Other option units may be available to replace these units.  
2 Students are only required to complete MGMT5610 Applied Professional Business Communications if they have not completed WACE/TEE English or equivalent. Students who have completed WACE/TEE English or equivalent must complete an elective instead of MGMT5610 Applied Professional Business Communications.  
Whilst this plan was correct at the time of print, it is however subject to change. 
This study plan is an example of a full-time load of four units per semester. 
The standard minimum completion time is two years. The maximum completion time is five years.

Unit listing

Students who have not completed the Bachelor of Commerce, or equivalent as recognised by the Faculty, may be required to complete relevant conversion units up to the value of 24 points, as advised by the Faculty:

Take all units (36 points):

unit codeunit name
MGMT5506Ethics and Sustainability Management
MKTG5406Buyer Behaviour and Decision Making
MKTG5408Marketing Analysis and Planning
MKTG5462Global Marketing Strategy
MKTG5465Applied Marketing Research
MKTG5501Integrated Marketing Communications

Take unit(s) to the value of 36 points:

unit codeunit name
BUSN5003Data Storytelling
BUSN5100Applied Professional Business Communications
MKTG5463Marketing of Services
MKTG5502Digital Marketing
MKTG5504Big Data in Marketing
MKTG5505Marketing and Society
MKTG5561Marketing Management
MKTG5578Business Relationship Management
WILG5001Professional Development Practicum A