- Course Study Plan:
- PSP-41690-2
- Course:
- Master of Marketing (coursework) (41690)
Year 1
- Semester 1
- Semester 2
Year 2
* This unit is available in semester 1, semester 2.
This study plan is with conversion credits (72 point course).
1 Other option units may be available to replace these units.
2 Students are only required to complete MGMT5610 Applied Professional Business Communications if they have not completed WACE/TEE English or equivalent. Students who have completed WACE/TEE English or equivalent must complete an elective instead of MGMT5610 Applied Professional Business Communications.
Whilst this plan was correct at the time of print, it is however subject to change.
This study plan is an example of a full-time load of four units per semester.
The standard minimum completion time is two years. The maximum completion time is five years.
Unit listing
Students who have not completed the Bachelor of Commerce, or equivalent as recognised by the Faculty, may be required to complete relevant conversion units up to the value of 24 points, as advised by the Faculty:
Take all units (36 points):
| unit code | unit name |
|---|---|
| MGMT5506 | Ethics and Sustainability Management |
| MKTG5406 | Buyer Behaviour and Decision Making |
| MKTG5408 | Marketing Analysis and Planning |
| MKTG5462 | Global Marketing Strategy |
| MKTG5465 | Applied Marketing Research |
| MKTG5501 | Integrated Marketing Communications |
Take unit(s) to the value of 36 points:
| unit code | unit name |
|---|---|
| BUSN5003 | Data Storytelling |
| BUSN5100 | Applied Professional Business Communications |
| MKTG5463 | Marketing of Services |
| MKTG5502 | Digital Marketing |
| MKTG5504 | Big Data in Marketing |
| MKTG5505 | Marketing and Society |
| MKTG5561 | Marketing Management |
| MKTG5578 | Business Relationship Management |
| WILG5001 | Professional Development Practicum A |