Studying online

There are now 2 possible online modes for units:

Units with modes Online timetabled and Online flexible are available for any student to self-enrol and study online.

Click on an offering mode for more details.

Unit Overview

Description

This career-focussed unit provides students with a critically informed perspective on professional planning, personal-branding and skills development across the worlds of journalism, media production, strategic communication and digital storytelling. To enhance students' understanding of how to showcase their media and communication practice, the unit enables them to focus on their specific areas and/or roles of interest. Students will analyse the skill sets they have gained through their degree to recognise the transferability of these skills to a professional context as they plan their career pathway. Drawing on earlier units in the course, along with industry lectures, the unit explores ways to present a dynamic media and communication portfolio that will deepen students' understanding of the nature of media work and the expectations of a range of professional roles and organisations. In doing so, it provides students with the ability to present their 'best' professional selves, shape aspirations, identify career opportunities, and empower themselves in the cultivation and communication of their media identities.

Credit
6 points
Offering
AvailabilityLocationModeFirst year of offer
Not available in 2025UWA (Perth)Face to face
Details for undergraduate courses
  • Level 3 core unit in the Media and Communication major sequence
Outcomes

Students are able to (1) analyse relevant industry developments, trends, debates and issues; (2) explain media and communication roles and applications specific to their career interests; (3) identify the importance of career planning and continuing professional development; (4) define their professional goals and curate their media identity through a portfolio of work; and (5) demonstrate competency in professional protocols and the capacity to create meaningful engagements and collaborations.

Assessment

Indicative assessments in this unit are as follows: (1) written work; (2) portfolio; and (3) presentation. Further information is available in the unit outline.



Student may be offered supplementary assessment in this unit if they meet the eligibility criteria.

Unit Coordinator(s)
Associate Professor Steven Maras
Unit rules
Prerequisites
Enrolment in
MJD-MECOM Media and Communication
and Successful completion of
COMM3003 Designing Interactive Media
and COMM3006 Media Innovation and Social Futures
Co-requisites
Enrolment in
or Successful completion of
COMM3002 Media Production Project
Contact hours
lectures: 1 hour
workshop/practical classes: 2 hours for up to 12 weeks
  • The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
  • All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
  • Visit the Essential Textbooks website to see if any textbooks are required for this Unit. The website is updated regularly so content may change. Students are recommended to purchase Essential Textbooks, but a limited number of copies of all Essential Textbooks are held in the Library in print, and as an ebook where possible. Recommended readings for the unit can be accessed in Unit Readings directly through the Learning Management System (LMS).
  • Contact hours provide an indication of the type and extent of in-class activities this unit may contain. The total amount of student work (including contact hours, assessment time, and self-study) will approximate 150 hours per 6 credit points.