Studying online

There are now 2 possible online modes for units:

Units with modes Online timetabled and Online flexible are available for any student to self-enrol and study online.

Click on an offering mode for more details.

Unit Overview


This unit examines theories, models and analytical frameworks in the field of strategic management. Major themes include the concept of strategy, goals, values and performance, industry analysis, resources and capabilities, organisational structure and management systems, nature and sources of competitive advantage, cost advantage, differentiation advantage, life-cycle model, technology based industries and management of innovation, competitive advantage in mature industries, vertical integration and the scope of the firm, global strategies and multinational enterprise, diversifications strategies, multi-business strategies, and strategies for the future. Case studies and student projects provide opportunities to apply concepts learned, not only from this unit, but from other business and non-business units as well.

6 points
(see Timetable)
Semester 2UWA (Perth)Face to face
Semester 2AlbanyFace to face
Details for undergraduate courses
  • Level 3 core unit in the Business Management major sequence
  • Level 3 option in the Management major sequence
  • Level 3 elective

Students are able to (1) explain the strategic management process through exposure to theoretical concepts and current developments in the field; (2) develop an appreciation of the organisation as an integrated system through extensive case analysis, encompassing a variety of concepts and theories covered in the class; (3) apply the unit's theories, frameworks and tools to identify key challenges, opportunities and solutions to organisational problems; and (4) apply critical thinking and analysis to make informed recommendations for the organisation's sustainable performance.


Indicative assessments in this unit are as follows: (1) participation; (2) case study (25% individual, 10% group work); and (3) final examination. Further information is available in the unit outline.

Student may be offered supplementary assessment in this unit if they meet the eligibility criteria.

Unit Coordinator(s)
Dr Christine Soo
Unit rules
any two Level 2 units in the Management major
or HRMT2237 Human Resource Management
and INMT2232 Project Management
Contact hours
lectures/tutorials/seminars/workshops: up to 3 hours per week
  • The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
  • All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
  • Unit readings, including any essential textbooks, are listed in the unit outline for each unit, one week prior the commencement of study. The unit outline will be available via the LMS and the UWA Handbook one week prior the commencement of study. Reading lists and essential textbooks are subject to change each semester. Information on essential textbooks will also be made available on the Essential Textbooks. This website is updated regularly in the lead up to semester so content may change. It is recommended that students purchase essential textbooks for convenience due to the frequency with which they will be required during the unit. A limited number of textbooks will be made available from the Library in print and will also be made available online wherever possible. Essential textbooks can be purchased from the commercial vendors to secure the best deal. The Student Guild can provide assistance on where to purchase books if required. Books can be purchased second hand at the Guild Secondhand bookshop (second floor, Guild Village), which is located on campus.
  • Contact hours provide an indication of the type and extent of in-class activities this unit may contain. The total amount of student work (including contact hours, assessment time, and self-study) will approximate 150 hours per 6 credit points.