MGMT5625 New Venture Creations
- 6 points
|Not available in 2020||UWA (Perth)||Face to face|
- This unit covers the essential linkage between innovation, marketing and investment in the creation of valuable high growth ventures. Students are introduced to the challenges facing innovation intensive companies and the need to secure resources to fuel rapid growth. An understanding of the perspectives and expectations of entrepreneurs, customers and investors is examined, as well as the structuring of venture financing deals. The unit is relevant to new corporate ventures as well as independent start-ups. Within a team-based action learning program, students are introduced to specialist tools, create a new venture strategy and present a business plan capable of persuading a panel of venture capital investors. Each team partners a real business venture that has been pre-selected for high growth potential in one or more global markets.
- Assessment information is provided in the unit outline.
Supplementary assessment is not available in this unit.
- The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
- All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
- Books and other material wherever listed may be subject to change. Book lists relating to 'Preliminary reading', 'Recommended reading' and 'Textbooks' are, in most cases, available via the Booktopia Textbook Finder, which has the functionality to search by course code, course, ISBN and title, and may also be posted or available at the appropriate school's administrative offices. Where texts are listed in the unit description above, an asterisk (*) indicates that the book is available in paperback.