Studying online

There are now 2 possible online modes for units:

Units with modes Online timetabled and Online flexible are available for any student to self-enrol and study online.

Click on an offering mode for more details.

Unit Overview

Description

This unit is taken over two semesters and parts 1 to 4 must be completed to fulfil the requirements of the unit. It comprises a research project of 15,000 to 25,000 words and an oral presentation appropriate to the specialisation in the marketing honours program.

Credit
6 points
Offering
(see Timetable)
AvailabilityLocationMode
Semester 1UWA (Perth)Face to face
Semester 2UWA (Perth)Face to face
Details for undergraduate courses
  • Honours core unit in Marketing [Bachelor of Commerce (Honours)]
Outcomes

Students are able to write a research thesis.

Assessment

Indicative assessments in this unit are as follows: individual research project. Further information is available in the unit outline.



Supplementary assessment is not available in this unit.

Unit rules
Prerequisites
enrolment in
the Bachelor of Commerce (Honours)
or completion of 144 points in the Bachelor of Philosophy (Honours)
  • The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
  • All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
  • Visit the Essential Textbooks website to see if any textbooks are required for this Unit. The website is updated regularly so content may change. Students are recommended to purchase Essential Textbooks, but a limited number of copies of all Essential Textbooks are held in the Library in print, and as an ebook where possible. Recommended readings for the unit can be accessed in Unit Readings directly through the Learning Management System (LMS).
  • Contact hours provide an indication of the type and extent of in-class activities this unit may contain. The total amount of student work (including contact hours, assessment time, and self-study) will approximate 150 hours per 6 credit points.