PUBH3302 Health Promotion

6 points
(see Timetable)
Semester 2UWA (Perth)Face to face
Details for undergraduate courses
  • Level 3 core unit in the Population Health major sequence
  • The area of knowledge for this unit is Life and Health Sciences
  • Category B broadening unit for students
  • Level 3 elective
This unit provides an introduction to health promotion strategies and interventions that take into account individual, social and environmental determinants of health and examines several approaches to influencing behaviour. Students have the opportunity to develop a health program using a planning and evaluation framework together with an overview of behavioural and social ecological models relevant to health promotion. The emphasis is on the prevention of chronic diseases which are strongly influenced by individual lifestyles and the changing social and economic environment. Students are involved in designing and implementing a small intervention on campus during the semester. Topics covered include understanding health behaviour, health promotion planning and evaluation, selection of target groups and settings and an introduction to commonly used health promotion strategies.
Students are able to (1) define health promotion and discuss determinants of health with a local and global perspective (including individual, social, environmental, economic and policy); (2) describe the principles of health promotion within a population health framework; (3) discuss the importance of policy-related interventions and a settings approach to health promotion practice; (4) analyse the strengths and weaknesses of different health promotion strategies and their effectiveness and cultural appropriateness; (5) define formative, process, impact and outcomes evaluation and describe the application of these types of evaluation to health promotion initiatives; (6) discuss and apply the components of the Precede-Proceed planning framework and its use in managing health at a population level; (7) outline and apply the steps of project management to the development of initiatives aimed at the individual, community and societal level; (8) plan a program based on health promotion theory and applying the principles of the Ottawa Charter; (9) demonstrate an ability to work in teams to produce an outcome; (10) develop a self-directed learning philosophy and skills in thinking and reasoning logically and creatively; (11) demonstrate effective written communication skills; and (12) demonstrate effective oral communication skills.
Indicative assessments in this unit are as follows: (1) group planning framework report; (2) group final report and poster presentation; (3) final examination; and (4) tutorial participation. Further information is available in the unit outline.

Supplementary assessment is not available in this unit except in the case of a bachelor's pass degree student who has obtained a mark of 45 to 49 overall and is currently enrolled in this unit, and it is the only remaining unit that the student must pass in order to complete their course.
Unit Coordinator(s)
Dr Julie Saunders
Unit rules
PUBH2204 Disease Prevention and Control
Advisable prior study:
PUBH3305 Health Research Design and Methods
Contact hours
lectures: 2 hours per week; workshops: 2 hours per week

Keleher, H. et al. eds Understanding Health Promotion: OUP 2007

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