BUSN4401 Qualitative Business Research Methods

6 points
(see Timetable)
Semester 1UWA (Perth)Face to face
Details for undergraduate courses
  • Honours core unit in Work and Employment Relations [Bachelor of Arts (Honours)]
  • Honours core unit in Human Resource Management; Management; Marketing [Bachelor of Commerce (Honours)]
Unit content includes qualitative research methods used in social science research. Topics include (1) research objectives and contexts appropriate to the use of qualitative methods; (2) theoretical traditions in qualitative research; (3) sampling strategies; (4) intent and techniques for multi-method qualitative research; and (5) preliminary analysis of qualitative data, selection and use of supporting qualitative and/or quantitative methods, and multi-method analysis of data and presentation of research results.
Students are able to (1) explain the underlying philosophical assumptions involved in qualitative research; (2) develop appropriate qualitative research designs and methodologies for specific research questions; (3) collect data through a variety of qualitative techniques; (4) analyse and interpret qualitative data using software; and (5) generate insightful and valid research conclusions in the form of research reports.
Indicative assessments in this unit are as follows: (1) workshop participation; (2) group report ; and (3) individual report. Further information is available in the unit outline.

Supplementary assessment is not available in this unit.
Unit Coordinator(s)
Dr Daniel Schepis
Unit rules
enrolment in the Bachelor of Arts (Honours), Bachelor of Commerce (Honours) or completion of 144 points in the Bachelor of Philosophy (Honours)
Contact hours
lectures/tutorials/seminars/workshops: up to 3 hours per week
Unit Outline
Semester 1-2020 [SEM-1-2020]
  • The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
  • All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
  • Books and other material wherever listed may be subject to change. Book lists relating to 'Preliminary reading', 'Recommended reading' and 'Textbooks' are, in most cases, available via the Booktopia Textbook Finder, which has the functionality to search by course code, course, ISBN and title, and may also be posted or available at the appropriate school's administrative offices. Where texts are listed in the unit description above, an asterisk (*) indicates that the book is available in paperback.