POLS3231 Politics of the Mass Media

6 points
(see Timetable)

If this unit does not have an online alternative, then students who are presently unable to enter Western Australia and whose studies would be delayed by an inability to complete this unit, should contact the unit coordinator (details given on this page) to ascertain, on an individual case-by-case basis, if alternate arrangements can be made to support their study in this unit.

Semester 1UWA (Perth)Face to face Predominantly face-to-face. On campus attendance required to complete this unit. May have accompanying resources online.
Semester 1UWA (Perth)Online timetabled 100% Online Unit. NO campus face-to-face attendance is required to complete this unit. All study requirements are online only. Unit includes some synchronous components, with a requirement for students to participate online at specific times.
Details for undergraduate courses
  • Level 3 option in the Political Science and International Relations; Philosophy, Politics and Economics major sequences
  • Level 3 elective
This unit explores the role of the mass media in the operation of government and the conduct of politics. The media are correctly perceived to have great power in shaping public policy and moulding public attitudes on a wide range of issues. However, while the media's power is undeniable, one should not disregard the influence over the media of other actors, notably the government. The unit examines the interaction between the media and the government in affecting public opinion and policies. It analyses cases from Australia and overseas in order to provide students with a deeper understanding of how and why the media game is played.
Students are able to (1) demonstrate advanced knowledge about the political role of the media and the relationship between media and government; (2) critically analyse relevant ideas, theories and concepts that seek to explain the relationship between media and political actors; (3) apply high-level critical thinking and problem-solving skills to independently and collaboratively address challenges, crises and change in media's relations with the government and political actors; (4) apply advanced Political Science and International Relations methods and skills to designing and executing research on the political role of the media; and (5) communicate knowledge, ideas, analyses and arguments about the political role of the media in different formats..
Indicative assessments in this unit are as follows: (1) tutorial presentation/participation; (2) essay; and (3) examination. Further information is available in the unit outline.

Supplementary assessment is not available in this unit except in the case of a bachelor's pass degree student who has obtained a mark of 45 to 49 overall and is currently enrolled in this unit, and it is the only remaining unit that the student must pass in order to complete their course.
Unit Coordinator(s)
Associate Professor Jeannette Taylor
Unit rules
12 points of Social Science and/or Humanities study at level 2
Advisable prior study:
All level 1 and level 2 POLS units
POLS2231/POLS3331 Politics of the Mass Media
Contact hours
up to 3 hours per week
  • The availability of units in Semester 1, 2, etc. was correct at the time of publication but may be subject to change.
  • All students are responsible for identifying when they need assistance to improve their academic learning, research, English language and numeracy skills; seeking out the services and resources available to help them; and applying what they learn. Students are encouraged to register for free online support through GETSmart; to help themselves to the extensive range of resources on UWA's STUDYSmarter website; and to participate in WRITESmart and (ma+hs)Smart drop-ins and workshops.
  • Unit readings, including any essential textbooks, are listed in the unit outline for each unit, one week prior the commencement of study. The unit outline will be available via the LMS and the UWA Handbook one week prior the commencement of study. Reading lists and essential textbooks are subject to change each semester. Information on essential textbooks will also be made available on the Essential Textbooks. This website is updated regularly in the lead up to semester so content may change. It is recommended that students purchase essential textbooks for convenience due to the frequency with which they will be required during the unit. A limited number of textbooks will be made available from the Library in print and will also be made available online wherever possible. Essential textbooks can be purchased from the commercial vendors to secure the best deal. The Student Guild can provide assistance on where to purchase books if required. Books can be purchased second hand at the Guild Secondhand bookshop (second floor, Guild Village), which is located on campus.